Little Red Dot

Bak Kwa is a delicious and protein-packed meat snack inspired by the vibrant street food scenes of Singapore and Malaysia but with a California twist by using only the freshest and most natural gourmet ingredients to make a sustainable and healthy snack. By creating ‘Dotimals’ and custom iconography for visual storytelling this line of packaging feels approachable and fun. Its target market is health-conscious moms and families. 

Awarded a 2014 Gold Addy Award and featured on the Dieline blog